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International Trademarks And The Madrid Protocol

Posted on April 22, 2008 - Filed Under Legal and Law | Leave a Comment

Protecting your logo and so on with a trademark is a smart move. Ah, but what about protecting it in the United States AND internationally?

Filling for a trademark is a smart move for practically any business. Although the process can be lengthy, the final approval gives you the ability to stop competitors from using your mark to confuse consumers and perhaps steal them.

To obtain a trademark, one has to file an application with the Patent and Trademark Office. The application sets out the areas, known as classes, you wish the mark to apply to. Once the “PTO” approves your application, it is published for comment. Assuming no objections are raised, your trademark is approved. It is important to understand, however, the mark only applies to the United States.

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